EagleBurgmann Germany GmbH & Co. KG

Achema, Frankfurt

Seals are among those products that users hardly perceive. Making her a hero of a trade fair appearance requires special creative ideas.

EagleBurgmann is a leading international supplier of industrial sealing technology based in Wolfratshausen, Bavaria. For the redesign of the booth design EagleBurgmann was looking for a new creative booth builder in 2017. In the end, the company Bruns could win the task of redesigning the booth.

The aim of the new booth design is not only to relate to Bavaria but also to express the importance of EagleBurgmann as a global player.

For this purpose, the basic shape of the gaskets was taken up in the central stand area: curved wall surfaces and an ellipsoidal rotunda form the exhibition space that can be experienced: they combine the characteristic round shape of the gaskets with the experience of the exhibition space. On acrylic stands and in front of a white background, the exhibits stood out in a sophisticated ambience.